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Plucky Knitter Privacy Policy & Cookie Statement

Last Revision Date: May 24, 2018


Plucky Knitter, Inc. (“us,” “we,” or “our”) is a family-run business located in Hastings, Michigan U.S.A., dedicated to creating hand-dyed yarns in unique, one-of-a-kind artisan colors on custom luxury bases. We operate the website and the Plucky Knitter mobile application for iOS and Android. For convenience, our website and mobile application may both be referred to in this privacy policy as the “Site.” The Site allows our customers to purchase our yarns and patterns and subscribe to our newsletter. We also conduct email messaging, marketing programs, contests, or sweepstakes on our Site (“Promotional Programs”).

We respect your privacy and want to protect your personal information. Please read this privacy policy to learn more.

This privacy policy explains:

  • How we collect, use, and under certain conditions disclose your personal information.
  • The steps we’ve taken to secure your personal information.
  • Your options regarding the collection, use, and disclosure of your personal information.

We collect personal information on our Site and through our Promotional Programs. This privacy policy applies to our collection of personal information by those means. But it does not apply to retail-partner websites linked to the Site, including Ravelry (, Etsy (, Instagram (, and PayPal ( In addition, we have a Facebook page. These websites are not owned or operated by us or under our control (except for certain content that we may provide to Ravelry and Facebook). Ravelry, PayPal, Etsy, and Facebook have their own privacy policies. You may want to review the privacy policies of these sites, including their related mobile applications, and how they collect and use your personal information. Additionally, your use of the Site is subject to our Terms & Conditions of Use, including its choice of law, damages limitation, and dispute resolution provisions.

Privacy and Security

Except as described in this policy or as otherwise required by law, we will not sell or disclose your personal information to anyone. Personal information includes your contact information and other personal information required to process your orders or request services from us so that we can provide you with products or services. We also communicate with you to answer your questions related to those products and services and send you marketing materials, subject to applicable laws and this privacy policy.

One goal in collecting your personal information on our Site is to provide a customized, efficient, and meaningful experience. For example, we may use your personal information to:

  • Help make our Site easier for you to use by not having to enter information more than once.
  • Help you quickly find information, products, and services.
  • Help us create content that is most relevant to you.
  • Alert you to new information, products, or services that we offer.

What Personal Information Do We Collect on Our Site?

  • Log Files. As is true of most websites, our web server automatically recognizes the internet URL from which you access our Site. We may also log your internet protocol (IP) address that may indicate the location of your computer on the internet), internet service provider, and date/time stamp for system administration, order verification, internal marketing, and system troubleshooting. But IP addresses are not used to track a user’s session. This information only helps us determine how often different areas of our Site are visited. We don’t link IP addresses to any personally-identifiable information.
  • Email Addresses. We do collect personal information consisting of the names and email addresses of those who communicate with us via email, sign-up to receive our newsletter, or submit content to user-generated content areas, and information that customers volunteer, such as survey information and the information provided to participate in a Promotional Program. You may also choose not to provide this information, but then you won’t be eligible to receive the requested Promotional Program or other service.
  • When you order products on our Site, we collect additional personal information, including your name, address, and “ship-to” name and address, if different than your name and address. This personal information is used for billing purposes, to fulfill your order, to communicate with you about your order, and for internal marketing purposes. If we encounter a problem with processing your order, we may use your personal information to contact you.

Please note: we don’t collect, store, or have access to your credit card information,
including account numbers, CVV numbers, or card expiration dates.

Cookies and Other Technology. Like many websites, we collect information about you when you visit the Site, such as the pages you visit and product information that you view. We may do this by cookies, flash cookies, pixel tags (also called clear gifs, web beacons, or web bugs), or iFrames. We or our partners may place these cookies, flash cookies, pixel tags, or iFrames on the Site. The information that they collect helps us better manage the Site, recognize you and track your Site usage, make it easier for you to use the Site, and provide more effective marketing to you.

More About Cookies: Our Cookie Statement

►Cookies are small pieces of information that are stored as text files by your internet browser on your computer’s hard drive. We must use cookies to enable you to select products, place them in an online shopping cart, and to purchase those products. If you do this, we keep a record of your browsing activity and purchases. Most internet browsers are initially set to accept cookies. You can set your browser to refuse cookies from websites or to remove cookies from your hard drive, but then you may not be able to access or use portions of the Site. And if you block or delete cookies, not all of the tracking that we have described in this privacy policy will stop.

►The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted.

►The Site’s cookies don’t infiltrate a user’s hard drive to gather confidential information. Our cookies are not “spyware.”

  • Third-Party Advertising. We may use third-party advertising companies to help tailor Site content to our users or to serve ads on our behalf. These companies may also use cookies and web beacons to measure advertising effectiveness (such as which web pages are visited or what products are purchased and in what quantity). But any information that these third parties collect isn’t linked to any personal information that we collect.
  • How Do We Use Your Personal Information?

    Apart from the uses described below, we have the right to any information that our Site collects. We may freely use and disclose that information unless prohibited by this privacy policy or applicable law.

    • Internal Use. We may use your personal information to:
      • Process your order and provide you with customer service.
      • Improve our Site’s content and layout.
      • For our own marketing efforts and customer outreach.
      • Provide interest-based advertising to you based on the way that you browse and shop on the Site and other platforms.
      • Determine general marketplace information about visitors to our Site.
    • External Use. We want to provide you with excellent service and offer you a great product selection. We don’t sell, rent, trade, license, or otherwise disclose your personal information to anyone, except as follows:
      • As do most internet retailers, we sometimes use others to perform specific functions on our behalf. When we disclose information to these service providers, we disclose information to help them perform their service. For example, we share information such as your name, shipping address, and email address with the U.S. Postal Service and United Parcel Service to ship products and ensure their delivery. We also share information with other partners so that we can improve the quality of our service.
      • We may also disclose your personal information to a third party if we believe in good faith that disclosure is required by law; is necessary to prevent fraud or other illegal activity or bodily harm; or to protect our company or another individual or business. This activity may include sharing information with other companies, lawyers, courts, or other government entities.
      • It’s always possible that we might acquire or merge with another company or that we dispose of some or all of our assets. If that happens, your personal information may be disclosed to another company, but that disclosure will be subject to their privacy policy.
      • We may share non-personal, aggregate information (such as the number of daily visitors to our Site or order quantities or amounts) with third parties such as advertising partners to help us improve our services and Site content. But this information doesn’t directly identify you.
      • We may publicly disclose the name, city, and state of our contest and sweepstakes’ winners.

    About the Voluntary Submission of Personal Information

    ►Please note: If you voluntarily submit any personal information for posting on the Site, such as a product review or feedback, that information becomes publicly available and can be collected and used by others. You should use care before posting information about yourself online.

    ► Do not email us your phone number, credit card number or other sensitive information.

    Interest-Based Advertising

    We may use third-party advertising companies that use tracking technologies to serve our advertisements across the internet. These companies may collect information about your visits to the Site, other websites, your interaction with our advertising, and other communications. These advertising companies serve ads on behalf of us and others on non-affiliated websites. Some of those ads may be personalized in that they are intended to be relevant to you based on information collected about your visits to our Site and other websites. Other companies may also use this technology to advertise on our Site.

    If you would like more information about this practice and your choices concerning interest-based ads, visit:
    In Canada, visit:
    In the EU, visit:

    Access, Correction, and Deletion

    We respect your right to access and correct your personal information. You may also request that we update your personal information or correct any factual errors that you believe may exist regarding this information. You may also exercise your rights, subject to applicable laws, to request that we delete or restrict access to your personal data. But we may need to retain it for legally-permitted purposes, and we may also retain de-personalized information after honoring your request. If you need assistance correcting or updating your personal information or would like to request that we delete your personal information, please contact us at

    Retention of Personal Information

    We will retain personal information that we collect, access, or process only as long as necessary for the fulfilment of the purposes for which it was collected, unless otherwise provided in agreements between us or as required or authorized by law. We will destroy, erase, or de-identify personal information that is no longer required to fulfill the purposes for which it was collected.

    Data Security

    The Site incorporates reasonable and appropriate physical, electronic, and administrative procedures to safeguard the confidentiality of your personal information, including Secure Sockets Layer (SSL) for all financial transactions made through the Site. We use SSL encryption to protect your personal information online, and we also take several steps to protect your personal information in our facilities. Access to your personal information is restricted. Only employees who need access to your personal information to perform a specific job are granted access to your personal information. Also, we rely on our third-party service providers for the physical security of some of our computer hardware. We believe that their security procedures are adequate. For example, when you visit the Site, you access servers that are kept in a secure physical environment, behind a locked cage and a data firewall.

    No Data Security Guarantee

    ►While we use industry-standard precautions to safeguard your personal information, we cannot guarantee complete security. 100% complete security does not presently exist anywhere online or offline.

    ►It is important for you to protect against unauthorized access to your computer. Be sure to sign off when finished using a shared or public computer.

    ►We also suggest that you install and run anti-virus and malware detection software programs on your devices and keep those programs current. 


    At your request, we will (a) stop sending emails to your email address; or (b) disable your account to prevent any future purchases through that account. You can make these requests by completing the contact form at or by emailing your request to

    Offline Collection, Use, and Disclosure of Information

    As you might expect, most of information that we collect is obtained through the Site, and this privacy policy applies only to that online collection of personal information. We also try to protect the privacy of your personal information that we may collect offline. One example involves someone calling us for help in placing an order or to ask questions. When that happens, we will ask only for the personal information that we need to assist in placing the order or answer the question. When we need to store information, we will enter it into our database through SSL encryption (see Data Security above for more information). There are other ways we could learn of personal information offline (for example, someone could send us a letter that includes return address information), and this privacy policy doesn’t discuss or try to predict all of those methods. But we’ll try to treat offline collection, use, and disclosure of personal information consistently with our online practices.


    Your personal information may be stored and processed in the U.S. or any other country in which we or our service providers maintain facilities. By using the Site‚ you consent to the transfer of information to countries outside of your country of residence‚ including the U.S.‚ which may have different data protection rules than in your country. This Site is controlled and operated by us from the United States and is not intended to subject us to the laws or jurisdiction of any state‚ country, or territory other than that of the United States.

    What About the Privacy Rights of Children?

    Just like you, we’re especially aware of children’s privacy issues. We know that parents are justifiably concerned about their children’s activities online and what’s being done with the information they reveal. That’s why we will never intentionally collect information from children under 13, except for email addresses used only for reply purposes. If we learn that we have collected personal information from a child under age 13, we will promptly delete that information. If you believe that we might have any information from a child under age 13, please contact us at

    Your California Privacy Rights:

    This privacy policy generally describes how we share information for marketing purposes. Under Section 1798.83 of the California Civil Code, California residents have the right to request from a business, with whom the California resident has an established business relationship, certain specific information about the types of personal information that the business shares with third parties for direct marketing purposes by the third party and the identities of the third parties with whom the business has shared that information during the immediately preceding calendar year.

    Under Section 17538 of the California Business and Professions Code, residents of California, U.S.A who are involved in internet transactions have the right to know certain information. This information as it applies to your transactions on our Sites is:

    • Vendor’s Name: Plucky Knitter, Inc.
    • Vendor’s Address: 362 Haynes Loop Drive, Hastings, Michigan 49058, U.S.A.
    • Return and Refund Procedures (included in our Guidelines)

    To request an email or hard copy of the information disclosure that we provide under Section 1798.83 of the California Civil Code or Section 17538 of the California Business and Professions Code, please email

    Your Consent

    By using our Site or participating in a Promotional Program on any computer, mobile phone, tablet, or other device, you agree to the terms of this privacy policy (including the cookie statement) and consent to our collection and use of your personal information as stated in this policy. If you don’t agree with this policy, you must not access our Site or participate in our Promotional Programs. This privacy policy is not intended to and doesn’t create any contractual or other legal right for any individual or entity. We reserve the right to amend this policy at any time by notifying users of the new or revised policy via postings on our Site. Your continued use of the Site or participation in any Promotional Program following the posting of changes to this policy is proof that you accepted those changes.

    If You Have any Questions or Comments

    You may contact us at the following direct mail address:

    Plucky Knitter, Inc.
    Attention: Privacy Officer
    362 Haynes Loop Drive
    Hastings, Michigan 49058 U.S.A.
    Email Address:

    Policy Revisions and Updates

    This privacy policy will continue to be reviewed and revised as changes occur in our business and technology or to laws that affect this policy. All information collected is subject to the privacy policy in effect at the time of use. Changes will be posted on the Site with an updated effective date. Please check our Site periodically to see the current policy.